Specs
I love watching food content on Instagram and TikTok. Its stellar production quality and unbounded creativity is hard work, and I admire the effort behind making such videos engaging for viewers.
As an avid cook, the content on Instagram and TikTok is a treasure trove of ideas to explore. However, I find the process of reading and using these recipes to be cumbersome at times. Having to refer to the comments for a recipe's ingredient list or needing to take screenshots for cooking instructions makes trying a recipe more frustrating than it needs to be.
With the exceptional quality of content from creators, I feel like it would be a shame if their recipes were not presented in a more user friendly way for their audience.
About the project
That’s why I’m on a mission—to assist creators in effortlessly sharing readable and exciting recipes for their users. My goal is to provide creators with a thoughtfully-designed and structured framework to elegantly showcase their recipes. In doing so, I hope to not only streamline the content creation process, but also enhance their audience’s experience when using their recipes.
Sharing and exploring new recipes should always (and only!) be enjoyable, and I hope to make everyone’s journey as seamless and fun as possible.
My goal with Specs is to make a small part of the internet a better-designed place for creators and their audience.
Please use a mobile device!
Please use a mobile device!
I'm still working on optimising the desktop and tablet views. For now, please use your mobile device and check back in soon!
I'm still working on optimising the desktop and tablet views. For now, please use your mobile device and check back in soon!